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商品編號： HKU397 出版日期： 2005/05/25 作者姓名： Pretorius, Frederik;Ho, Mary 商品類別： Other 商品規格： 33p 再版日期： 2006/03/21 地域： 產業： Gaming;Hotels 個案年度： 2005 - 2005
商品敘述：
In late 2004, Macau, a gaming and tourism Mecca in Asia, caught the attention of investors and casino operators around the world. From a wider perspective, the city''s new casinos and resort projects are expected to have a significant spillover effect on the entire economy and society. Presents insights into the history and development of this rapidly emerging gaming market and analyzes the economic opportunities arising from such development. Drawing on the experience of Las Vegas, examines how Macau could create a new concept of gaming packaged in destination entertainment and what changes are expected in its gaming industry as well as its economic and real estate development.
涵蓋領域：
Investments;Country analysis;Emerging markets;Economic development;Market entry;Growth strategy
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